Matrix Total Results Mega Sleek Conditioner
Total reparação e um cabelo até 5x mais suave.
Hidrata e suaviza ao mesmo tempo que ajuda a reparar os danos, a desembaraçar o cabelo e a controlar o frisado com protecção da humidade que dura todo o dia. Adaptado para cabelo com coloração
Para cabelo cabelo frisado, pontas espigadas.
MATRIX, uma empresa líder em cuidados capilares profissionais e coloração de cabelo nos Estados Unidos, faz parte da Divisão de Produtos Profissionais da L'Oreal USA.
A Matrix foi fundada em 1980 pela equipe de cabeleireiros americanos, marido e mulher, Arnie e Sydell Miller. Antes de criar a Matrix, o Sr. Miller foi cabeleireiro por mais de 20 anos. O Sr. Miller decidiu tentar dirigir um tipo diferente de empresa em 1971, quando desenvolveu cílios aplicados individualmente. Ele formou uma empresa, a Ardell, para comercializar o produto para lojas e salões de beleza. Ardell acabou criando e vendendo um produto de coloração para o cabelo.
No final da década de 1970, o Sr. Miller percebeu que o mercado de varejo estava encolhendo e decidiu vender Ardell em 1980 para se concentrar na construção da Matrix, que comercializaria seus produtos apenas para compradores profissionais de cuidados com os cabelos.
“Senti que, para ter sucesso, precisava de mais foco. Escolhi o lado profissional porque conhecia o negócio e gostava mais ”, disse.
Os Millers queriam fornecer aos cabeleireiros uma gama abrangente de produtos que os ajudasse a expandir seus negócios e fornecesse os meios para tirar o máximo proveito de seu talento e criatividade.
Agora, mais de duas décadas depois, as ideias originais dos Millers ainda estão fortes e a Matrix está comprometida com o desenvolvimento do profissional de salão, oferecendo uma ampla gama de produtos para o cabelo, coloração e texturização incluindo: Biolage, Oil Wonders, Total Results, COLORINSIDER , SOCOLOR, Color Sync, Gloss Sync, Logics, LightMaster, V-Light, Vavoom, COLORGRAPHICS, Opti.Collection, Opti.Effects, Opti.Smooth e Style Wave.
O objetivo da marca é de construir e unir a maior e mais bem treinada comunidade global de cabeleireiros, alimentada por inspiração expressiva, produtos e serviços descomplicados para todos. Mais fortes juntos.
O compromisso é minimizar nosso impacto no planeta, desde nossos escritórios e salões até o dia a dia de nossos consumidores.
Juntos podemos causar um impacto. É por isso que prometemos que cada nova fórmula lançada será mais limpa, cada embalagem será otimizada em plástico reciclado ou menos plástico, e cada vez que lançarmos merchandising devemos perguntar se precisamos ou podemos reciclá-lo.
Straightener / Anti-Frizz
Tips to Combat Frizz
Are all your beauty products for hair labeled as "anti-frizz"? Do you spend your time brushing your hair in vain hopes of straightening it? Have you tried everything against frizz, but nothing helps? Don't panic; here are some tips to get rid of frizz once and for all.
To get rid of these unpleasant curls once and for all, discover our anti-frizz tips.
Frizz Control: It Starts with Shampoo
Washing your hair every day promotes the appearance of frizz. Instead of subjecting your hair to shampoo, conditioner, and blow-drying every day, alternate with co-washing. Every day, wash your hair only with conditioner. A gentler, more moisturizing wash that will help limit the appearance of frizz.
Wash your hair with cold water
Certainly, the idea of cold water running down your back right after a deliciously hot shower is chilling, but cold water has the power to tighten hair strands, leaving them softer and smoother.
Apple Cider Vinegar
Apple cider vinegar balances the hair's pH, and its detangling properties give the hair a silky smooth feel. Mix one part vinegar with one part water and rinse. In cold water, of course.
Hydrate your hair
To nourish and hydrate your hair, you can rely on vitamin E and glycerin. Check if they are present in your hair products and if they are among the first ingredients on the list.
Dry your hair with a microfiber towel
A classic towel absorbs all the water from your hair and accentuates frizz. Instead, use a microfiber towel that speeds up drying time and significantly reduces the appearance of frizz.
Use a hair dryer diffuser
If the hair dryer comes with accessories, it's not for nothing! All curly hair should be dried using the diffuser (the round tip with plastic tips) for even drying that preserves the curls. Without a diffuser, the air breaks the curls and gives them a messy, frothy appearance.
Straightening brush, an anti-frizz ally
There's no need to use a device that heats up to extreme temperatures to tame frizz. If you want to smooth your hair and neutralize it, just use a heating brush! It heats much less than a straightening iron and still tames the small rebellious strands that give a frothy look to your hair. Brush a few smoothing strokes through the lengths, and you're done!
What are the best treatments to get rid of frizz?
Coconut oil, the anti-frizz ally Thanks to its incredible moisturizing properties, coconut oil is the favorite ally of skin and hair. Once a week, apply a few tablespoons of coconut oil as a mid-length mask (avoid the roots if you don't like the oily look) and tie your hair in a bun. Leave it on for at least an hour or even overnight for intense hydration. Wash with shampoo and rinse normally.
Choose products that are 100% free of sulfates and alcohol responsible for frizz. Sulfates and alcohol in some products dry out the hair.
Use boar bristle hairbrushes to get rid of frizz. Boar bristle hairbrushes help spread natural sebum better from root to tip and thus limit frizz.
The Best Anti-Frizz Tips
Use a toothbrush to smooth out the frothy effect. After styling, spray the spray on a toothbrush (now called a "hair toothbrush") and brush along the length to smooth out frizz. The toothbrush helps limit the amount of spray. Admit it, we always put too much.
Use a comb with wide teeth. The more you touch your hair, the more you accentuate the frizz phenomenon. Invest in a wide-toothed comb to comb your wet hair. Detangling will be effective with fewer gestures.
Check the weather. Humidity equals frizz, no more, no less. If unexpected rain falls on your head, always have a smoothing serum (or a pocket-sized moisturizer) in your bag to minimize the frizz effect. And if you only have hand cream in your bag, don't worry: take a little product in the palm of your hands, rub them, and lightly pat, without pressing, on your hair.
Anticipate treatment for sweating. When exercising, the salt in sweat dehydrates the hair. To overcome this problem, apply a moisturizing treatment to your lengths before your session.
Invest in satin pillowcases. Cotton pillowcases are excellent, but this material accentuates friction between hair and the pillow and causes frizz! While in satin, the hair glides and becomes smoother by morning.
Conditioner
What is a Hair Conditioner and What Is Its Purpose?
A hair conditioner is a hair treatment often overlooked. However, it forms a perfect duo with shampoo and completes its action. After cleansing, the conditioner detangles and softens the hair. But to achieve an ideal result, it's important to choose the right conditioner. Here are some excellent tips to make the right choice.
The conditioner has its place in hair care routine. It has a 3-in-1 action that complements hair cleansing with shampoo: it hydrates, eliminates knots, and softens the hair. So many reasons that make it an interesting ally for use once or twice a week. But to be truly effective, you still need to choose your conditioner carefully.
How to Choose Your Conditioner?
Like shampoo or any other hair treatment, the conditioner should be chosen according to your hair type. In fact, if it doesn't meet your hair's needs, it can even cause the opposite of the desired result. Especially because conditioner can quickly lead to oily hair.
What Conditioner for Dry Hair?
Dry and/or damaged hair is most affected by the use of a conditioner. If you have fine and brittle hair, the conditioner will rehydrate the hair fiber, making the hair less thick. Conditioner is, therefore, an ideal ally for this hair type! Opt for a repairing treatment or intense hydration that you will use 1 to 2 times a week, after your regular shampoo. If your hair is very dry, complete your treatment with a nourishing mask once a week.
What Conditioner for Oily Hair?
Oily hair should be cautious with conditioner. In fact, the latter tends to make the roots greasier. Instead of choosing a moisturizing conditioner, use a volume or balance conditioner. Also, avoid applying conditioner to the roots. Apply your conditioner once a week, no more.
What Conditioner for Normal Hair?
If you're lucky enough to have normal hair, conditioner will simply remove any remaining knots and add shine. Use a conditioner that provides volume or balances sebum production. The goal is to detangle the hair without overloading it or making it oily. Thanks to the conditioner, normal hair will look even more beautiful. Applying conditioner 1 to 2 times a week is sufficient.
Regardless of your hair type, try to choose a natural and/or organic conditioner to avoid harming the scalp or damaging the hair. Preferably, avoid hair products containing sulfates or silicones. These chemicals dry the hair more than they hydrate it. It's best to opt for an organic conditioner labeled by the Ecocert organization, which prohibits the use of sulfates and silicones.
