A marca Maybelline fabrica e vende produtos cosméticos desde 1915. Originalmente especializado para os olhos, ele se espalhou para a pele, olhos e unhas. É vendido em supermercados e, portanto, muito facilmente acessível.

A marca Maybelline foi criada em 1915 por Tom Lyle Williams, após ver sua irmã Maybel maquilhar-se. Ela aplicou carvão e vaselina nos cílios para alongá-los, a receita que inspirou o rímel.

A marca então lançou batons em 1974 e vernizes de unhas em 1977. Maybelline ingressou na Gemey em 1998, o que aumentou sua popularidade. Finalmente, a marca foi comprada pelo grupo L'Oréal em 2001 e se tornou Maybelline New York.

A marca oferece produtos para os olhos reconhecidos há um século, sendo suas máscaras ainda um de seus mais vendidos. Desde então, a marca comercializa cosméticos para maquilhagem completa. Desde 2004, a gama da base Dream continua a ser uma das referências da marca para uma tez uniforme.

Maybelline é conhecida por oferecer cores neutras para combinar com qualquer estilo. Você encontrará paletas em tons nude, outras mais coloridas. Além disso, existem batons com vários tons e acabamentos. Embora exista há mais de cem anos, a Maybelline nunca para de se renovar e seguir as tendências do momento. Na verdade, a marca agora é patrocinadora do Fashion Week e por isso oferece colaborações com grandes estilistas.

Maybelline é uma marca reconhecida no mundo da beleza e de qualidade bem estabelecida. A marca está em constante renovação e oferece produtos alinhados às tendências atuais

Eyeliners and Lip Liners

How to Choose and Apply Lip Liner?

The lip liner was one of the main makeup products of the 90s. It was abandoned for some time before making a strong comeback. However, its use is no longer the same! In the past, the idea was to outline your lips so that it was noticeable. Today, the lip liner is used to draw a precise outline but should not be overly conspicuous.

So, how to choose it well, and above all, how to apply it?

 

Which Lip Liner to Use?

Forget the dark lip contour drawn with a pencil and paired with a light lipstick. This type of makeup is no longer in fashion and is even considered a real mistake!
 Currently, the lip liner is simply used to define the contours of the mouth before applying lipstick. However, it should perfectly match your lipstick. It allows for more precise makeup and enhances its fixation.

 

Choosing the Right Lip Liner

The lip liner comes in numerous colors and different textures.

Two different options are available.
•    The first is a pencil very close to the natural color of your lips. This will allow you to better enhance your lipstick and can also be used with a nude gloss.
•     The second is a lip liner in red, pink, or coral very close to the color of your lipstick. The idea is not to exceed one or two maximum tones, so as not to create a very visible demarcation.
 When the lip liner is noticeable, it creates an overly flashy effect that is completely outdated. Makeup artists now favor freshness and naturalness.
Also, remember that creamy textures of lip liners are perfect to accompany a matte lipstick. Drier pencils, on the other hand, help define the shine or a more satin red. However, the drier the pencil, the more challenging it is to apply.

 

How to Outline Your Lips Well?

After choosing the perfect lip liner, we move on to applying it to the outline of the lips.
Start by drawing the small V in the middle of the upper lip. Then, extend the line around the edges of the lips, up to the corners. Then start from the middle of the lower lip and go up on each side.

Lips

Makeup for Every Lip Shape

An irresistible smile with a perfect outline is a good beginning of seduction.
Learn how to apply makeup to your lips according to their shape.

There are 3 main families of lipsticks, and each requires specific application.

•    Mattes: Start by applying a moisturizing balm to nourish the lips, let it sit for 10 minutes, and remove the excess with a tissue. Then apply a single layer of lipstick to maintain lip volume.

•    Satin Finish: Often creamier, these shades are applied with a brush for a perfect contour and enhanced lip volume.

•    Shiny: Apply a first layer of lipstick, then by hand, take a bit of lipstick material and pat it on the center of the lip to add even more volume.

My Lips Are Thin

Makeup tips from Agnes B.:

Outline a thin line slightly beyond the natural lip contour with a lip pencil in the color of your lips or slightly lighter than the lipstick shade.
Opt for bright, iridescent, and light reds to accentuate lip volume. Dark shades tend to accentuate lip thinness.

My Lips Are Full

Makeup tips from Agnes B.:

Apply a thin layer of foundation all over the mouth and dust with powder. Draw a pencil line inside the natural lip border.
Apply a matte and fairly dark red to reduce volume.
Avoid bright, vivid, pearlescent, or shiny colors.

My Upper Lip Is Flat

Makeup tips from Agnes B.

Using a brush tip, apply a corrective base on the upper lip, drawing a new rounded contour at the heart of the lip.
Then, spray the lips and add definition using a lip liner in the natural lip color.
Apply your lipstick.

My Lips Are Uneven

Makeup tips from Agnes B.

Using a brush tip, draw a regular shape using a corrective base.
Spray the mouth, draw the desired shape with a pencil around the lips, fill in, and apply lipstick.

My Lips Are Drooping

Makeup tips from Agnes B.

Camouflage the drooping corners with a touch of concealer at each corner. Rectify the line with a pencil from the lower lip to rise slightly towards the upper lip.
Observe the upper corners with the pencil by drawing an upward line.
Fill in with a pencil and apply lipstick.

The Art of Lip Liner

To successfully draw the pencil, work carefully and slowly to get perfectly symmetrical lines.
Always start by drawing the center of the upper lip in a rounded shape, the "Cupid's bow".
Draw the outer angles, starting from the corners.
Finally, draw the lower lip. Finish with the outer angles of the lower lip, starting from the corners.

Professional Tips for Beautiful Lips

The lip liner is the essential ally for drawing or redrawing the lips. It is the essential tool to emphasize the shape of the lips and prevent color from smudging. Choose the shade closest to the natural color of your lips or a shade below red.

Makeup

How to Create the Perfect Makeup Bag?

It's challenging to separate the essential from the superfluous in the makeup department. Discover everything you need to keep in your makeup bag for touch-ups, day or night.

MAKEUP FOR THE COMPLEXION: THE 7 ESSENTIALS

A complexion base (or primer) to apply after the daytime moisturizer and before the foundation. This smoothens and blurs facial imperfections and enhances the foundation's staying power. There are bases for all needs: fixing for makeup setting, illuminating for a radiant complexion, mattifying for combination to oily skin, concealer for camouflaging minor redness...
A foundation to even out the complexion. Whether you prefer liquid, compact, stick, cushion... it doesn't matter, always choose the same color as your skin tone. Apply not necessarily all over the face but only in certain areas to harmonize the complexion.
A concealer to camouflage bags, dark circles, and soften the eye area. Choose according to your skin type: a rather fluid texture for normal skin and a more compact one for dry skin, for example. It should be at least 1 shade lighter than the foundation.
A corrector to eliminate small skin defects like redness, spots, or small blood vessels. Apply with light touches on the affected areas. The choice of the right product relies on its color pigments: green conceals redness, orange conceals blue of dark circles, purple conceals yellowish imperfections.
A loose powder to mattify the complexion and set the makeup all day long. Apply in very small quantities, not all over the face but in certain areas, especially the T-zone (forehead, nose, chin).
Bronzer for a healthy glow in 3 minutes! Choose a quite matte one, without glitter or pearlescent, and apply with a moderate brush on rounded areas of the face (forehead, nose, cheekbones) where the sun naturally tans us first.
A blush, to add a touch of color to the face. Quite pink for fair skin and orange for darker skin. Apply in small strokes on the cheekbones, starting from the apple of the cheek and extending outward. Avoid exaggeration to prevent the 80s makeup effect.

MAKEUP FOR THE EYES: THE 5 ESSENTIALS

A neutral eyelid primer for better application of eyeshadow, eyeliner, or kohl pencil with longer-lasting fixation. Particularly useful to avoid panda eyes during the day.
An eyeshadow palette to use the colors as desired. You don't need hundreds of different shades; a dozen will do the job very well. The idea is to be able to adjust the eyelid color according to the desired makeup (day or night, for example).
Eyeliner for almond-shaped eyes. Don't hesitate to practice repeatedly in front of the mirror to get the line perfectly aligned with the upper lashes.
A kohl pencil, easier to handle than eyeliner, to apply on the inner side of the eyes, under the lower lashes, or at the root of the upper lashes on the eyelid.
Waterproof mascara to enhance eyelash volume. If there was only one makeup accessory to keep for eye makeup, it would be this. Apply at the end to enlarge and deepen the eyes.

MAKEUP FOR THE LIPS: THE 3 ESSENTIALS

A moisturizer to nourish lips that tend to dry quickly. Apply a layer always before lipstick.
A nude lipstick to enhance the lip color. Its great advantage: it adapts to all looks and all occasions. And since there is not only one nude shade, everyone needs to find theirs.
A colored lipstick to give a highlight and color to your makeup. In terms of color, brunettes can wear absolutely everything, while blondes should avoid very cool or dark tones. And if you're not comfortable with traditional lipstick, you can easily resort to other rouge textures.

BROW MAKEUP: THE 3 ESSENTIALS

A brush to tame eyebrows. If they are already naturally filled, you may not necessarily need to apply makeup, a few touch-ups to give a beautiful shape may be enough.
Colored gel or pencil to easily fill in gaps in eyebrows. The colored gel is ultra-flexible and can be used with an angled brush to better replicate eyebrow hair.
A fixing mascara to keep eyebrows in place all day.