Jil Sander é uma marca de moda alemã para mulheres e homens que oferece pronto-a-vestir, bolsas, sapatos, acessórios, óculos, joias e perfumes.

Sua fundadora, Jil Sander, se destacou em 1973 quando ela lançou sua primeira coleção feminina de pronto-a-vestir. Criados para uma nova geração de mulheres, ativas e modernas, os seus terninhos, camisas e casacos são sóbrios e confortáveis ​​mas muito elegantes. Seu estilo é refinado, linhas clean, detalhes meticulosos e materiais de alta qualidade.

Em 1978, Jil Sander fundou sua empresa em Hamburgo. Muito rapidamente, ela diversificou suas atividades. Em 1979, a marca uniu forças com o grupo Lancaster e lançou uma linha de cosméticos e perfumes. Em 1997, Jil Sander apresentou sua primeira coleção para homem. Bolsas, sapatos e acessórios complementam obviamente o pronto-a-vestir, tanto para senhora como para homem. Também serão criadas linhas de joias, óculos, roupas íntimas e maiôs.

Ao longo dos anos, Jil Sander tornou-se uma marca completa. Sua estética minimalista e universo refinado seduzem e a marca ganha dimensão internacional. Em todo o mundo, estão localizados cerca de 60 pontos de venda. Em Paris, é claro, onde a marca abriu sua primeira loja em 1993 (na famosa avenue Montaigne no 8º arrondissement), mas também em Berlim, Milão, Nova York, Moscou, Tóquio, etc.

Mas, embora Jil Sander tenha se estabelecido como uma marca de primeira linha, isso não foi fácil. Em 1999, para continuar sua expansão, a estilista vendeu 75% das ações de sua empresa para o grupo Prada. Em desacordo com Patrizio Bertelli (gerente geral do grupo), ela renunciou às funções de presidente e diretora artística em 2000. Retornando ao cargo em 2003, deixou a marca novamente no final de 2004. É Raf Simons, uma Designer belga, que então assumiu a direção artística (2005). Ele está principalmente na origem da Jil Sander Navy, uma linha jovem e esportiva para mulheres lançada em 2010.

Women's Fragrances

Perfumes for women chyprus

Feminine citruses in perfumery

Floral fragrances for women

Oriental feminine essences

Specific notes for women's perfumes

Women's perfumes that contain notes of rose

Women's fragrances that contain patchouli

Notes of sage at the heart of women's perfumes

White musk, essential in women's fragrances

Jasmine is widely used in women's perfumes

Match your dress style with your perfume

Harmonize her fragrance with your clothes and your personality

Perfumes

Understanding Perfumes: Types, Composition, and Families

What Are the Different Types of Perfumes?

In a perfume bottle, there isn't just the fragrant substance; the perfume is primarily composed of a carrier whose role is to dissolve the fragrant substances well. There is a finisher, usually a fixative, which helps strengthen the fragrance's tenacity. The fixative is often in the form of iris root powder.
There is an abundance of perfumes, fragrances here and there that fill the shelves of perfumeries worldwide. But what's most impressive is that each of these aromas is unique. So, it's natural to ask the following question:

What are the differences between these fragrances based on?

We can differentiate perfumes based on various criteria. Firstly, there is a difference based on the nature of the medium.
There are 3 types of perfume according to this criterion:
1.    Alcoholic fragrances are the most common; the carrier is pure ethanol. It has the advantage of being very volatile, leaving only the scent on the skin.
2.    Oily fragrances are particularly gentle on the skin.
3.    Solid perfumes, commonly called "perfume concrete," where the perfume components are diluted in a "balm." These scents are applied in small quantities to selected areas.

Furthermore, a distinction can be made even in alcoholic perfumes, according to the content of fragrant compounds. In fact, in our perfumes, we see different names like "eau de parfum" or "eau de toilette." That's where the difference in quality lies, often related to the price difference between perfumes.

•    There are sweet waters or colognes that contain less than 8% fragrant substance. Fixation is about 1 hour.
•    Eau de Toilette has a concentration of 6 to 12%, for a fixation of about 3 hours.
•    Eau de parfum is part of this concentration growth with between 10 and 20% fragrant substance, for a period of several hours.
•    Finally, there are the perfumes themselves, which are composed of 15 to 40% fragrant material and ensure fixation for several days.

Perfume Composition: The Notes

When we talk about perfume, we often talk about notes: top, heart, base notes. They correspond to the composition in fragrant substances of the product:
•    Top notes: these are the first notes, those you feel as soon as the product disperses in the air; fresh notes of citrus fruits or herbs;
•    Heart notes: these are the ones that will smell for several hours, it's the character of the perfume; powerful notes of flowers, fruits;
•    Base notes: these are the notes that will last for several days, that will remain; warm and powerful notes of wood, moss.

Fragrance Families

When we go to a perfumery, we are usually asked what kind of perfume we like: more floral, woody, amber, etc.

There are seven main fragrance families:
1.    Citrus aromas: composed of fruit peels: orange, bergamot, citron;
2.    Floral fragrances: composed mainly of flowers: jasmine, rose, violet;
3.    Fern aromas: woody notes, lavender, oakmoss;
4.    Chypre scents: accords of oakmoss, patchouli, bergamot;
5.    Woody aromas: warm notes of sandalwood, patchouli, cedar;
6.    Amber aromas: oriental, sweet, powdery fragrances with vanilla;
7.    Leather perfumes: composed of dry notes of tobacco, smoke, burnt wood.

It is possible to distinguish perfumes based on the nature of the fragrant compound.
•    Most often, it is in the form of essential oils, which are concentrates of volatile molecules from the plant. They are obtained by distillation.
•    There are also many perfumes made from so-called "absolute" plant raw materials. Like essential oils, they are found in alcoholic, oily, and solid perfumes.
•    The third type of fragrant compound relatively present in the perfume market corresponds to CO2 extracts, which allow obtaining an odor closer to the plant than its essential oil. CO2 extracts are 100% natural and very ecological.

It should be noted that, with the industrialization of perfume and the progress of chemistry, synthetic processes emerge that allow the production of artificial fragrant compounds. Synthetic smell is sometimes more faithful than that of natural raw material, as in the case of rose.