Wella Invigo Nutri Enrich Nourishing Anti-Static Spray

Wella Invigo Nutri-Enrich Leave-In Nutritivo Anti-Static Spray é um hidratante especialmente para cabelos danificados e secos. O spray nutre, suaviza e age antiestático, para cabelos cheios de vitalidade.



Wella Professional: uma herança de 140 anos


A marca profissional Wella desenvolve inovações e serviços há 140 anos que permitem ao cabeleireiro estimular e libertar a sua criatividade. A história de Wella começa no século 19 com Franz Ströher, um jovem empresário cabeleireiro alemão que adora seu trabalho. Ele decidiu fundar sua própria empresa em 1880 para fabricar tules, que serviam de base para as perucas. Em 1890, uma nova técnica nasceu com o Tullemoid Waterproof, um meio eficaz de fazer o couro cabeludo respirar. Em 1898, os dois filhos de Franz Ströher ingressaram na empresa e foi em 1924 que a família e a empresa registraram a patente do nome Wella, que significa “onda”. Em 1927, quando as perucas saíram de moda, os filhos de Ströher reagiram imediatamente, adaptando-se à moda feminina e aos desejos de beleza, e solicitaram uma licença para desenvolver produtos que proporcionassem ondas permanentes aos cabelos. Assim, o primeiro dispositivo de permanente Wella foi produzido em massa. 3 anos depois, Wella desenvolveu o primeiro dispositivo de permanente portátil do mundo, bem como os primeiros secadores de cabelo com motor integrado. Em 1939, foi o primeiro bálsamo protetor e nutritivo que viu a luz do dia e que teve grande sucesso com cabeleireiros e clientes. O futuro da moda para cabelos está aí. A produção em grande escala começou em 1945 e aumentou para 50 funcionários em 1949. 1 ano depois, apareceu o primeiro creme de coloração: Koleston. Ao longo dos anos, os cabeleireiros tornaram-se apaixonados por estes produtos. A Wella lançou então uma linha especializada em equipamentos para salões de beleza e, em seguida, abriu seu centro de pesquisa central. Nos anos 60, a liberdade de expressão está cada vez mais presente e as mulheres mudam com mais frequência o penteado. A Wella então cria uma linha de produtos que podem ser usados ​​em casa. Nos anos 1970, era o volume que se procurava. A Wella aproveita a oportunidade para criar produtos que desafiam a gravidade. Diante do sucesso, a marca aposta na distribuição para o particular ao mesmo tempo em que avança na ciência das tintas. Em 1980, a Wella comemorou seu 100º aniversário e as vendas dispararam. Nos anos 80, era a loira que se trabalhava e a marca lançou a série especial de loira Koleston. Então, em 1988, foi lançada a primeira coloração de cabelo semipermanente. A última grande novidade da Wella: Koleston Perfect. Lançada em 2018, esta é a cor de cabelo mais pura. Por vários anos, a Wella nunca parou de inovar, criar e impressionar. Sempre em busca de novidades e resultados, a marca estará presente para cada moda, cada desejo e cada necessidade.

Wella: gamas variadas para todas as necessidades



A Wella Professional possui uma ampla escolha de produtos para todas as necessidades e desejos. Você pode encontrar o seu shampoo Wella em nosso site, seja para seus cabelos cacheados, coloridos, finos ou danificados. Acompanhe seu shampoo com a máscara Wella de sua escolha para maior eficácia. Assim, encontre as gamas Invigo Wella para os seus cabelos coloridos, os seus cabelos secos, os seus cabelos finos, os seus cabelos loiros ou para os cuidados do couro cabeludo. Repare seus cabelos danificados e quebradiços com a linha Fusion Wella e encontre cabelos mais fortes e bonitos. Para naturalidade, encomende Elements Wella e trate o seu cabelo com produtos sem sulfato, parabenos ou corantes artificiais. Peça também sua coloração Wella Koleston para que seu loiro fique sempre mais puro e radiante de luz. Assim, para cada um dos seus desejos, existe uma solução Wella Professional.


Smoothing and Anti-Frizz

Natural Hair, Goodbye Frizz!

Say goodbye to the hassle, be it when it's raining, getting sweaty, or when it's scorching hot. Sometimes, weather influences leave us with unruly, dull, and coarse hair. It's time to stop and adopt the right natural solutions.

Frizz, but why?

It all depends on the conditions of the hair cuticle, the scales that cover and protect it. If they are tightly closed, smooth and shiny hair is the result—soft and well-defined. This is the case for well-hydrated hair. On the other hand, if the scales lift, we end up with rough, dull, and frizzy hair.

The scales tend to lift more if the hair is dehydrated. Worse if the air is humid because, in that case, the hair attracts water from the air, which raises the scale. Unfortunately, thick, curly, and porous hair is most affected.

On the other hand, hot air in summer can drain the internal hydration of the hair, also promoting frizz and static electricity.

So what to do?

Natural Anti-Frizz Solutions

1. Avoid dehydration
Wear and tear are caused by repeated friction (clothes, pillowcases, hats, etc.), assaults (thermal, mechanical, etc.), and premature styling, all promoting frizz. Other culprits: harsh shampoos and other aggressive products. It's better to space them out as much as possible, choose gentle ones, or wash your hair with one of the many existing natural alternatives. Be gentle when drying! Don't rub your hair with a towel and prefer microfiber or bamboo towels. Limit the use of heating devices (hairdryer, straightener, flat iron) as much as possible, and if you really want to use them: minimum temperature. All these actions open the hair scales, the water they contain evaporates, and the air's moisture penetrates more easily, causing frizz.

2. Hydrate (and seal!)
The goal is to smooth and seal the hair scales to create an external and internal barrier, better controlling moisture flows.

Start by making sure to hydrate your hair enough by drinking plenty of water, as well as through your diet and the care you provide. In particular, I advise you to use a very hydrating natural mask frequently and apply conditioner if needed.

To properly maintain the hydration of the hair fiber and prevent frizz formation, apply daily, if necessary, occlusive agents that coat the hair and form a protective and waterproof film. For this, a few drops of vegetable oil on your lengths and ends! Think of organic argan oil, excellent for smoothing and disciplining the hair.

3. Hydrating Ingredients ... but not Humectants!
Any cosmetic ingredient that maintains water content is a humectant. This includes glycerin, honey, agave syrup, aloe vera gel, and many other chemical ingredients that may not necessarily be good for our bathrooms. The problem is that, in very humid weather, a humectant attracts too much moisture to the hair. On the contrary, in dry and hot weather, it absorbs all the water from the hair and dehydrates it. The result is not good.
In general, and this is good news, the negative effect of humectants is limited by one or more occlusive ingredients. For frizz, in principle, if you apply a little aloe vera gel with a few drops of vegetable oil. As a precaution, on rainy days or during significant heatwaves, avoid hair products based on humectants!

Hair finishers

The Different Types of Hair Finishers: The Importance of Using Them

The Different Types of Hair Finishers: The Importance of Using Them

When it comes to hair care, we often think of shampoos, conditioners, and masks. However, hair finishers play an essential role in achieving beautiful and healthy hairstyles. In this article, we will explore the different types of finishers available and highlight the importance of using them to achieve incredible results for your hair.


1. Fixing Spray:

The fixing spray is one of the most common and popular hair finishers. It is used to keep the hairstyle in place, providing hold and durability. The fixing spray is especially useful for special events or for those who want to keep their hair tidy all day. Additionally, some fixing sprays contain ingredients that protect the hair from heat damage.


2. Hair Serum:

Hair serums are finishers that offer a range of benefits. Formulated with nourishing ingredients, they help moisturize and smooth the hair, reducing frizz. The serum also helps protect the hair from heat and UV damage. It can be applied to wet or dry hair, providing a shiny and silky finish.


3. Hair Oil:

Hair oil is a versatile finisher that offers intense hydration and restores hair health. It helps nourish the strands, preventing breakage, dryness, and split ends. Hair oil also provides shine, smoothness, and facilitates detangling. Moreover, many hair oils have reparative and protective properties, making them ideal for damaged or chemically treated hair.


4. Mousse:

Mousse is a foam-form finisher that provides volume and texture to the hair. It is applied to damp hair before drying, helping create hairstyles with more body and movement. Mousse also provides light hold, facilitates styling, and reduces frizz. It's a great option for those looking to add volume and definition to fine or lifeless hair.


5. Wax or Pomade:

Hair waxes or pomades are finishers that provide control, definition, and texture to the hair. They are especially useful for shaping hairstyles, creating casual styles, or controlling unruly strands. Wax or pomade is applied to the tips or along the hair, allowing flexible and long-lasting hold. Additionally, many of them also help protect the hair from humidity and provide shine.


The Importance of Using Hair Finishers


1. Protection Against Damage: Many hair finishers contain protective ingredients that help minimize damage from heat, UV rays, and other environmental elements. They form a protective layer around the strands, preventing them from becoming damaged and brittle. By using finishers, you are essentially creating a protective barrier for your hair.


2. Frizz Control: Frizz is a common issue that affects many hair types. Finishers can be an effective solution for controlling frizz and keeping the hair disciplined. They help smooth the hair cuticle, reducing static electricity and flyaways. With regular use of suitable finishers, you can enjoy smoother, healthier-looking hair free from dreaded frizz.


3. Long-Lasting Style: If you want your hairstyle to last all day, finishers are your allies. They provide hold and support, helping to keep the hairstyle in place for a longer time. Whether it's a sleek and elegant look, defined curls, or a textured style, the right finishers help ensure your hairstyle stays intact, even during everyday activities.


4. Adds Volume and Texture: For those looking to add volume and texture to the hair, finishers are an indispensable option. Mousse, texturizing spray, and pomades are great for creating hairstyles with more body and movement. They help bring life to fine or volume-less hair, providing a fuller and voluminous appearance.


5. Expression of Personal Style: Hair finishers allow you to express your personality and unique style. With a wide variety of products available, you can choose those that best suit your style preferences. Whether it's a more polished and refined look or a relaxed and casual style, finishers enable you to experiment and create hairstyles according to your taste.


Conclusion:

Hair finishers play an essential role in creating beautiful and healthy hairstyles. They offer a range of benefits, from protection against damage to frizz control, long-lasting style, volume, and expression of personal style. By using suitable finishers for your hair type, you can transform your look and enjoy professionally styled hair. Therefore, do not underestimate the importance of hair finishers and incorporate them into your hair care routine for impressive results.



Hair

Tips for Maintaining the Health, Shine, and Life of Your Hair



1. Hair Care Basics:

Start with regular washing, cutting, and hydration. Choose products tailored to your hair type – be it dry, brittle, or color-treated. Understanding your hair type is crucial for effective treatment.

2. Hydrating Mask:

After washing at least twice a week, apply a hydrating mask to restore moisture. Adjust frequency based on your hair's needs, reducing to once a week after achieving optimal hydration.

3. Gentle Detangling:

Avoid detangling wet hair to prevent breakage. Use a wide-tooth comb to gently work through tangles.

4. Heat Protection:

Apply a generous amount of heat protectant spray before drying your hair with a dryer. Keep the dryer 25/30 cm away and use it daily without causing damage.

5. Styling Products:

Choose styling products that suit your desired look. Additional support is essential for achieving your styling goals.

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Tags: wella, invigo, nutri, enrich, nourishing, anti-static, spray, alisamento, anti-frizz, profissionals


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